Jordan Brand Makes $2.25 Billion in 2013

The numbers are in, and Jordan Brand continues to reign supreme in the realm of performance basketball sneakers, as it made it’s parent company Nike $2.25 Billion this past year. Matt Powell of SportsOneSource crunched the numbers on Jordan Brand’s huge year and the sales are as eye-popping as some of the moves that MJ was capable of on the court during his prime. In the Forbes article, Nike and subsidiary Brand Jordan accounted for a 92% share of the market last year with their spoils (that’s a long way away from MJ’s signing back in 1984 when he inked a 5-year deal worth half a million dollars and royalties). Those numbers are up nearly 12.5% from the year prior and when looking at the basketball lanscape, shoes donning the signature Jumpman trademark were responsible for more than half of shoes purchased last year. Another exciting number is the fact that while Retros are the prime target of most sneakerheads, Carmelo Anthony and Chris Paul’s signature lines both tallied $30 million in sales. What do you think on Jordan Brand’s huge year? Be sure to let us know in the comments.

Source: Matt Powell/ Forbes