Mars Blackmon
Once Spike Lee came aboard in 1988, the Air Jordan went from simply Michael Jordan‘s shoe to pop culture staple. Not only were Lee’s Mars Blackmon commercials spreading the...Read More
When ad firm Wieden+Kennedy suggested the Spike Lee-created Mars Blackmon character to kickstart a whole new Air Jordan campaign in 1988, no one quite anticipated how successfully th...Read More
Spike Lee Says There’d Be No Mars Blackmon Without Michael Jordan’s Approval
December 13, 2015 BY Yale Schalk / 0 0 / 5
If Michael Jordan hadn’t signed off on Spike Lee, Mars Blackmon might never have become a pop culture icon. In a new Foot Locker clip, Lee recounts how his add-in portrayal of th...Read More
No Jordan Spike Forty Shoes Just Yet But Spike Forty Tees Are A Go
October 14, 2015 BY Yale Schalk / 0 0 / 5
It’s October 14th – where’s the Air Jordan Spike Forty kicks that were supposed to drop today? Nike isn’t saying. No official press rollout just yet, either. B...Read More
Part of Nike’s “Stay In School” message included taking the encouragement directly to the student. Enter the Michael Jordan book cover. If that science text was bummi...Read More
Jordan Brand’s inaugural hybrid sneaker, the Spiz’ike, is back for spring 2015 with gear to match. ...Read More
Many familiar with Jordan Brand’s history are then in tune with Mars Blackmon’s existence. The legendary ad campaigns ushered in by Spike Lee featured the director as a cha...Read More
Vintage Gear: 1993 Jordan Flight Club Special Edition Calendar
October 11, 2013 BY ehloknows / 0 0 / 5
Anytime Michael Jordan and Spike Lee got together to produce an ad run something special happened. The two had a chemistry that sold as many products as it did make people laugh with t...Read More
Do you remember the vintage Air Jordan VI ad wherein Mars Blackmon (Spike Lee) summons a genie (Little Richard) from a lamp to wish for a new pair of sneakers? Do you remember that Nik...Read More
If you grew up during the 80s or 90s and were even remotely interested in the sport of basketball you had to have at least one Michael Jordan poster plastered up somewhere in your room...Read More