January 15, 2014 BY ehloknows / 0
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The Air Jordan 1 Mid will indeed return as a member of the Black History Month collection, in the form of the Air Jordan 1 Mid Nouveau that features a black leather and purple motif familiar to the lineage of Nike and Jordan Brand’s 4th installment of the BHM collection. The shoe will also come equipped in a WMNS version, substituting the black, purple and gold scheme in lieu of something we saw earlier today – a premium maroon leather while brown accents hit the side panels and Swoosh branding and a surprising icy blue hits the sole. What do you think of this year’s crop of Air Jordan Black History Month releases? Let us know in the comments and know that each pair will be available come February 1st, 2014 at select retailers.
Source: Nike INC.
Air Jordan 1 Mid Nouveau “BHM”
Release Date: 02/01/14
Air Jordan 1 Mid “BHM”
Release Date: 02/01/14
The 2014 BHM Collection was designed under the theme, Sport Royalty, to honor Nike’s kings and queens of sport: LeBron James, Carmelo Anthony, Allyson Felix, Maya Moore and Ishod Wair. The collection celebrates the crowning achievements and work ethic of these athletes that have won multiple championships, awards and led with high integrity and commitment both on and off their field of sport.
One hundred percent of net proceeds (up to $1 million) generated by the 2014 BHM Collection during the month of February will go to the new NIKE Ever Higher Fund, a donor advised fund administered by Charities Aid Foundation of America (CAF America), a national 501(c)3 public charity.
The NIKE Ever Higher Fund will support charitable initiatives that leverage the power of sport to maximize the human potential of underserved youth. The hope is to assist communities with knowledge, resources and tools for the next generation of leaders.
The 2014 BHM Collection will debut with promotional product during pro basketball’s MLK Day games on Jan. 20. The full 2014 BHM Collection will be available worldwide on Nike.com and at select global retail locations beginning Feb. 1.
Filed under: Air Jordans