November 3, 2011 BY Jordan / 0
NYC get ready for some fun while the NBA season is till in turmoil, Jordan Brand is hosting scavenger hunt this coming Friday and Saturday to celebrate the addition of Melo to the Knicks and Spike Lee’s Jordan Spiz’ike “Knicks”. There will be eight special edition packs strategically placed throughout the city that are iconic to Melo and Spike. The hunt will take place on twitter with clues coming from @jumpman23, so all you have to do is follow, look out for the clues and be the first person to located the Jordan street team. There will be eight different locations with eight different winners.
Additionally, Spike Lee will be making an appearance at Footaction (34th and 7th) on Saturday, November 5 from 10am to 11am. He will be on hand to discuss his history with the Brand and the inspiration behind the Jordan Spiz’ike.