Get A Look Inside Nike Soho In New York City

November 9th, 2016 by Yale Schalk / 0

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Nike expands its grand retail concept this Friday with the opening of Nike SoHo. The 55,000 square foot space, perched at 529 Broadway at Spring Street, houses five floors of interactive sports and retail installments to suit a variety of consumer tastes.

The Nike+ Basketball Trial Zone features an adjustable hoop for game play and sneaker testing, the Nike+ Running Trial Zone allow joggers a virtual run through Central Park in the brand’s running shoes, and the Nike+ SNKRS Experience hosts a full complement of the latest Swoosh footwear.

Jordan Brand is represented in the SoHo Jordan section, where new Jumpman apparel and accessories can be matched to the hottest Air Jordans available at retail.

Check the quick pictorial tour below. Nike Soho opens Friday, November 11th.