Spike Lee Talks Air Jordan History

October 2, 2012 BY cement / 0

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Where would the Air Jordan legacy be without the likes of Spike Lee? MJ himself may have been every bit as dominant in the NBA but it’s hard to imagine that his sneakers could have had the same cultural impact without the help of his Mars Blackmon alter ego. Spike sits down to speak on the history of the brand and how the whole partnership came together in this quick video, so hit the jump with us for a valuable slice of Jordan Brand history.

[youtube]http://www.youtube.com/watch?v=I1KEEbQeC-w[/youtube]

Filed under: Air Jordans Celebrity Jordan Brand